Service: UX Design, SMM & Content Writing for QR Solutions Background
- Project summary:
3CliffTech has designed the UX of a QR solutions platform to match their existing branding. Additionally, they help with content marketing and social media management on LinkedIn, Twitter, and Instagram.
- Feedback summary:
3CliffTech has been instrumental for the client in having a working model of their platform, and their marketing efforts have led to more leads and visibility. The team is very communicative, timely, and available. Additionally, their work is of high quality, and their services are very affordable.
Head of Sales & Marketing, UNITAG
“3CliffTech provides quality work at a very competitive price.”
- BACKGROUND
Introduce your business and what you do there.
I’m the head of sales and marketing at UNITAG.
- OPPORTUNITY / CHALLENGE
What challenge were you trying to address with 3CliffTech?
We required various services, including UX design, content writing, and social media marketing for different platforms.
- SOLUTION
What was the scope of their involvement?
Initially, we assigned 3CliffTech some UX design work for our product. We had identified some user personas ourselves, so we provided them to their team. We also requested the theme and colors of their designs to be similar to our branding. They used some sophisticated software to create the UX designs we needed for our product and online portal, and they kept everything in line with our branding.
3CliffTech did such a great job at UX design that we gave them more work, now on content writing. For this second assignment, I provided them with a brief of what we needed. They came back with the content, and we had a few iterations on it to make adjustments, after which they perfected the content.
Since then, 3CliffTech has helped us develop 20–30 pieces of content for us to post. As for our social media marketing, they manage our LinkedIn, Twitter, and Instagram accounts, and they answer queries from users. They’ve also helped us develop our monthly content calendar.
What is the team composition?
I’ve been engaging with four people from 3CliffTech.
How did you come to work with 3CliffTech?
We were introduced to them through their sales manager, who was a friend of someone we knew.
How much have you invested with them?
We’ve spent roughly £30,000–£40,000 (approximately $35,000–$46,000 USD).
What is the status of this engagement?
We started our partnership around March 2022, and it is still ongoing.
- RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Thanks to 3CliffTech, we’ve seen a massive improvement in our lead generation and visibility. Additionally, we now have a working model of our product, and our prospect reach efforts have changed positively due to the product portfolio they helped us build.
How did 3CliffTech perform from a project management standpoint?
During the first month, 3CliffTech’s time management wasn’t very good, but they’ve been on point from the second month onwards, sometimes even delivering earlier than expected. Whenever we need help quickly, they can get people on board and assign them to the tasks fast.
As per communication, 3CliffTech is very available. We usually communicate with them via Microsoft Teams meetings, phone calls, and text messages. Moreover, we use Jira for project management.
What did you find most impressive about them?
3CliffTech provides quality work at a very competitive price. With other companies, we would pay four times what we now pay to get the same quality of work.
Are there any areas they could improve?
It would be good if 3CliffTech improved their scheduling. They need a person in their team dedicated to keeping people on track because I’m constantly the one telling them which tasks have been completed and which ones are still pending.
Any advice for potential customers?
Compare their price to other companies, compare the quality of their work, and make up your mind.